What potential challenges or risks do companies face when working with brand ambassadors, and how can these be mitigated?
**What are the main responsibilities of a brand ambassador, and how do they contribute to a brand’s marketing strategy?
2. **How do companies select and evaluate potential brand ambassadors to ensure they align with the brand’s values and target audience?
3. **What are the most common metrics used to measure the success and effectiveness of a brand ambassador program?
4. **How do social media and digital platforms influence the role of brand ambassadors in reaching a broader audience?
5. **What are the potential challenges and risks associated with engaging brand ambassadors, and how can companies mitigate these risks?
