- The key performance indicators and analytics tools that consultants utilize to evaluate the effectiveness and ROI of affiliate marketing initiatives. 5. **What Challenges Do Businesses Typically Face with Affiliate Marketing, and How Can Consultants

- The key performance indicators and analytics tools that consultants utilize to evaluate the effectiveness and ROI of affiliate marketing initiatives. 5. **What Challenges Do Businesses Typically Face with Affiliate Marketing, and How Can Consultants Help Overcome Them?
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