- By asking for a specific example, you can gauge their experience and the skills they bring to the role. 4. **What metrics do you track to evaluate the success of your conference marketing efforts, and how do you use this data to improve future campai

- By asking for a specific example, you can gauge their experience and the skills they bring to the role. 4. **What metrics do you track to evaluate the success of your conference marketing efforts, and how do you use this data to improve future campaigns?